“If You Think Math is Hard Try Web Design.”-Pixxelznet
The technological advancements in the 21st century have invaded almost everything we do!
Web design is one such thing! It is all about looking to the future. With its connection with technology, you can discover new web design trends in this domain every year. The year 2023 promises much more to look forward to!
You will be surprised to know that the 80s and 90s are returning. Typography is leading, and live animation is climbing to new heights. All in all, 2023 will shape an experimental and diverse entry into digital annals.
So, if you are also eager to discover what the web designing future will look like, I am here to help.
But before I go ahead, let me take you through some remarkable statistics.
Website Design Statistics for 2023
The leading innovation will undoubtedly revolutionize how businesses and website design companies work. Here are some statistics that will give you a glimpse of the web design future!
- 38% of visitors will not engage with a site if the layout or content layout is unappealing.
- 48% of people mentioned that a website’s design is crucial in selecting a business’s credibility.
- 73.1% of web designers think that a non-responsive web design is a leading reason visitors leave a site. (GoodFirms, 2021)
What Change Can You See in the Next 5-7 Years?
“Websites promote you 24/7: No employee will do that.”-Paul Cookson
Over the next five to seven years, we will see websites becoming even more interactive and visually appealing than they are now. However, this doesn’t necessarily mean that web designing services will keep experimenting with new things just for the sake of it or because they can.
Instead, the very things that have been experimented with over these past years might finally be turned into a standard- just like responsive web design is today.
Many websites work on mobile devices, desktop PCs, and laptops, including smartphones and tablets. In fact, it’s worth noting that many people tend to purchase a new phone or tablet right after the release of a device from one of the major manufacturers.
In short, they give their old devices away and invest in something new, which is why there’s such an incentive to launch products designed to work on multiple platforms.
15 Web Designing Trends You Must Consider for Your Next Website
“There are three responses to a piece of design – yes, no, and WOW! Wow is the one to aim for”-Milton Glaser
Over the next five to seven years, websites will probably be even more interactive than now. Hence, businesses should be ready to adapt to the change. Here are some latest web design trends they should focus on.
#1. Responsive Web Development
More than 80% of visitors leave a website that doesn’t show perfectly on their smartphones, computers, tablets, etc.
The future of web design ensures all users with sites that depict very well on different gadgets. There is a massive emphasis on the responsiveness of mobile gadgets. However, the truth is instead of adequate proof that mobile websites are a trend, it’s challenging to overlook various devices.
Simultaneously, building sites for all devices is rather tiresome, indicating that solely the responsive sites will have their way.
Besides, responsive website technology is extremely on-demand, indicating an executive trend that needs much attention.
#2. Artificial Intelligence (AI), Machine Learning (ML) and Cyber-Security
Artificial Intelligence will be one of the leading web designing trends in the year 2023.
Web design development is essential when considering AI, ML, and cyber-security. Nowadays, people are more concerned with their data security because they know that top website development companies in India are focused on exploiting its usability regardless of whether there’s any benefit for the user.
AI and ML will be more prominent in web design because they play a significant role in websites recognizing user behavior, preferences, etc. In case you need to use AI and ML in your new or existing UI/UX projects, you can get in touch with a top machine learning company in India.
#3. Application Programming Interface (API) First Design
Building an app is much more efficient than using a separate site for each function. APIs will play a significant role in developing websites because they allow apps to access multiple functions without recreating them.
This trend emphasizes giving importance to one central platform by combining various features.
#4. Chatbot Support
More and more people are looking for chatbots because they can understand user requirements by just chatting with them.
The primary reason chatbots have gained so much attention is that they help reduce time, effort, and money by being very efficient in what they do. Even though there are some issues regarding these bots- their limitations mainly- web design companies will include chatbot support in the future.
#5. Graphics Interchange Format (GIF)
Animated images are prevalent at the moment. It’s expected to see more dynamic designs in website design. Hence, the use of graphics interchange format (GIF) will boost.
Animation is in high demand, so web design companies should consider this trend. For example, text can fade in at the beginning and then fade out.
#6. Bold Fonts With Rounded Letters
Web design companies are starting to use bold fonts with rounded letters because it allows them to stand out more. This trend is expected to get more prominent in the upcoming years as more users demand added touch when browsing different websites.
This specific style will be a key trend in 2023, as it is already present on the most popular websites.
#7. Virtual Reality (VR) and Augmented Reality (AR)
Virtual reality (VR) and augmented reality (AR) will be much more prevalent in 2023 as there’s a growing demand for such technologies.
Both these technologies allow the users to experiment with their devices, but it’s much easier to build something if you can touch and feel it.
It’s not hard to imagine how more dynamic websites can be created by using AR and VR technologies. Websites will have a greater variety of functions, which is why web design companies should keep in mind this upcoming trend.
#8. Interactivity Everywhere
Interactivity is on the rise, which means that web design companies should be able to include it in their web design process.
Today’s users are highly competitive, meaning that if there isn’t an interactive website- which guarantees satisfaction- they will not spend time browsing through pages; they will simply leave.
Web design companies never want to lose a lead as they know that there’s no room for mistakes. Interactivity shapes the way people behave on websites, and therefore it’s essential to consider this trend when developing a website.
Examples of interactive marketing are
- Contests
- Assessments like quizzes
- Calculators
- Polls and surveys
#9. Vintage-Inspired Colors & Typography
Web design companies recently started using colors that look vintage. This trend emerged right after the flat design era ended. It emphasizes soft and gentle designs, which is why it’s important to use color grading to achieve this style.
It is easy to combine colors with fonts inspired by old-school typography.
Besides, businesses can apply this style to any website as it doesn’t have limitations in terms of content, meaning that web design companies should consider keeping this trend in mind when developing their upcoming site.
As a result, flat design has been surpassed by Vintage-Inspired Colors & Typography. Thus, web design companies should utilize the latter when developing their future website as it’s softer and less demanding
#10. Micro Interactions
Micro-interactions are very important when it comes to websites. The main reason behind this is that every minor update profoundly impacts users’ satisfaction.
This trend focuses on minor updates in web design because they give more depth and interactivity to the website, which allows users to feel engaged.
#11. Thumb-Friendly Mobile Navigation
Most users have a smartphone, meaning they want a smooth experience when browsing through a website.
This upcoming trend focuses on user-friendly mobile navigation as it’s easier for people to use their thumbs instead of their fingers. Even though this is not a significant development in web design, it’s essential to keep in mind as content is very important for users.
#12. White Space
Web design companies should start utilizing white space when developing their website. The main reason behind this is that it helps to keep the user engaged and provides a clean and fresh appearance.
It is possible to apply white space to various styles depending on users’ needs. Web design companies need to consider this upcoming trend to provide a better user experience.
#13. Smart Video Background
Web design companies should start utilizing video backgrounds more often. The main reason behind this is that it helps engage the user more, which automatically provides a better user experience. When developing their next site, web design companies should utilize video backgrounds so that users feel more involved. Implementing this specific style in various styles and website themes is possible.
#14. Single-Page Websites
These websites are trendy nowadays because they provide a smooth experience to the user. They don’t have any unnecessary data that can cause distractions, which automatically makes it easier for users to find what they’re looking for. Web design companies should consider using this trend to offer a better user experience when designing their upcoming site.
#15. Green Hosting
This trend is expected to get bigger because more companies focus on being environmentally friendly. Web design companies should consider this when creating their website, as it can enormously impact how users perceive them.
How to Pick Trusted Web Designing Companies in the Upcoming Time?
“A designer knows he has achieved perfection not when there is nothing left to add, but when there is nothing left to take away.”-Antonie De-Saint Exupery
If you want to be one of the most successful businesses online, you need a professional website. To achieve this goal, it’s advisable to hire a trusted web designer company to get a high-quality site to help your business grow and succeed. Here are 5 tips for choosing web designers in 2023 and beyond-
1. The Experience Should be Your Top Priority
Experience is everything when it comes to website design. Look for a company that has been doing this job for a while. This way, you will get a professional web design team who knows what they are doing and will give you the best results in return.
2. The Quality of Work Should be Top-Notch
This is one of the most important things to focus on when choosing a web design company. Apart from experience, look for companies that will offer you top-notch results.
Take your time to review their portfolio and check the website they built. Make sure it has all the features you are looking for because this will give you an idea of how the company works.
3. You Cannot Ignore Your Preferred Budget
While it’s good to set a budget, the truth is that the highest price does not always guarantee top-notch services. Look for affordable companies that offer quality results even though they may charge lower prices than their competitors do.
4. The Quality of Services Should be Your Fourth Priority
The services offered by the company will tell you if they are the right choice or not. Moreover, it’s essential to see what sets them apart from their competitors because this can help you better understand how much you should expect when working with them.
5. The Company’s Reputation Should be Good
Never choose a company just because they quote the lowest prices. Many trustworthy companies provide top-notch services at affordable rates. You need to look for these kinds of companies instead, as they will offer you better value for your money.
Final Thoughts
The above trends are predicted to grow in the next few years, and web design companies should now utilize them.
With that being said, website owners who need a futuristic and flawless website should contact a trusted and reputed website designing company.
If you still have questions, ask in the comment section below.
Also Read: 7 Resources for Learning Web Design & Development
Frequently Asked Questions
Q. What should be considered while designing a website?
The design of a website should be done very carefully as it is the most crucial tool for most businesses. The client’s business and target audience should be kept in mind while designing a website.
Q. What are the different types of website design?
There are three main types of web designing: responsive web design, static or fixed-width web design, and adaptive web design.
Q. How can you improve your web design business?
A lot depends on the quality of your previous project, so make sure that your last work is entirely error-free and up-to-date. You can also increase your client base by providing online services, reaching out to new markets, and so on.
Q. How can you get clients for your web design business?
The best way to get clients is by having a robust online presence. Create your website, share it on various social media platforms, and ensure it is properly working. Increase client base by providing high-quality services to existing ones.
Q. How much does web design cost?
Web design costs entirely depend on factors, including the features included in the package or the company you are working with. A good web design service should not cost more than $4000.
Q. What are the qualities of an influential web designer?
Professional web designers should be creative and enthusiastic about their work. They should also have strong communication skills to communicate easily with clients and colleagues. The client’s business and target audience should be kept in mind.
